Tod’s Unveils Second Store in Miami

Feb 15, 2017 967

BY: Rebecca Kleinman

DOUBLING UP: Tod’s is twice as nice in Miami, its sole U.S. city with two stores. The Italian brand wanted to follow up its longtime Bal Harbour, Fla., boutique with something special for its new location in the Miami Design District. The neighborhood provided an obvious art platform, expressed through mobile wall panels that connect to form a 60-foot projection screen for art videos, as well as a partnership with the Bass Museum of Art in Miami Beach by sponsoring its 2016 gala and cohosting an opening party with its board members on Feb. 9.

The occasion also exhibited commissioned works for sale by local artist Cristina Lei Rodriguez. An abstract digital print on silver metallic fabric stretched like a canvas titled “Moonscape,” and “Crystalized,” a series of three sculptures whose clusters of hexagons in mirrored, orange glass and digitally printed surfaces resemble molecules, are on view through Feb. 20.

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SOURCE: http://wwd.com

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