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In 1963 when the Lamborghini factory opened its doors in Sant'Agata Bolognese, its founder Ferruccio Lamborghini, had serious intentions of a powerful symbol to be chosen for the new creation, a bull, in honor of his zodiac sign, Toro. Rev up your engines as the Little Italy Association and O'Gara San Diego proudly presents the annual Bulls of Sant...

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The Raging Bull has bolstered its East Coast presence with a newly minted VIP lounge and NYC flagship. Located a stone’s throw from the High Line in the tony neighborhood of Chelsea, the sprawling two-story space offers 5,400 square feet of Lamborghini luxury. Taking cues from the marque’s facilities in Sant’Agata Bolognese, Italy, it will offer gu...

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You're starting in the Viola Pasifae, "says Enrico, Lamborghini’s jovial PR manager, flashing his time- honoured Italian smile at the lady in our group. Sensing our impatience, he turns to the rest of us and goes, “You’ve got the Grigio Acheso, you the Arancio Xanto, you the Rosso Efesto, you the Blu Okeanos,” and directing his attentions towards m...

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Another collaboration between Ducati and Lamborghini has this time involved the Italian artist Paolo Troilo. Based on the Ducati Streetfighter V4 Lamborghini Speciale Clienti, Troilo’s work is named Centauro and is a sequel to Minotauro, which used the Lamborghini Huracan Evo as a base in 2021. The Speciale Clienti is based on the ‘standard’ Street...

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Molto bene! Italian cars won the two Best of Show awards at the Arizona Concours in Scottsdale last weekend, as the big Arizona auction week got underway. The Arizona Concours serves as the launching pad for a week’s worth of classic car auctions in normally sunny Arizona every year, and only a little rain dampened this year’s event. An immaculate...

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From the time we were young children, most of us were familiar with the word Lamborghini. Memories of our kindergarten peers voicing the familiar "vroom vroom," miniature toy car in hand, are embedded in the back of our minds. While Lamborghini almost immediately launches our thoughts toward the embodiment of a pristine luxury vehicle, many are sur...

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Automobili Lamborghini celebrates the important milestone of its 60th anniversary through art, presenting a Revuelto 'Opera Unica': a one-off piece of art unveiled during Art Basel Miami Beach 2023. Showcasing a highly customized version of the Revuelto, the brand’s first V12 hybrid plug-in HPEV (High Performance Electrified Vehicle), this 'Opera U...

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It was tractors that first bore his signature. Affordable, sturdy, and practical. Essential for reviving the post-war agriculture. We are in the lowlands of Romagna, in that vast plain which is still recovering from the heavy damage inflicted by the flood last May. This is fertile land, to be sown and plowed, which for centuries has relied on culti...

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Lamborghini – The Man Behind the Legend had its global premiere at the Rome Film Festival. Set in 1950s Italy, the film, penned and directed by Bobby Moresco, Oscar winner for Crash, was released in Italy in January, just days before the thirtieth anniversary of the passing of Ferruccio Lamborghini, the founder of one of the world’s most celebrated...

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The Ambassador of Italy to the United States, Mariangela Zappia, hosted an event last night at Villa Firenze to celebrate Lamborghini’s 60th anniversary. “Lamborghini is a global icon and embodies the best of Italy’s industrial tradition, ever focused on innovation with the ambition to shape the future through advanced technologies and sustainable...

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