If we were to venture a football comparison, we could talk about a team considered by many to be in the lower league taking revenge on its detractors by winning in the international arena. The team in question is Lambrusco, defined as "the humble Champagne of Emilia-Romagna" by the great Mario Soldati and today leading the export ranking of our sparkling wines.

Lambrusco, which has always been an institution in the lands along the Po River, a typical enological product of the Po Valley, especially in the contiguous provinces of Modena, Reggio Emilia, Parma and Mantua, is the most exported Italian wine, with sales peaks constantly increasing especially in the U.S., Europe, Russia, Brazil and recently also in China.