T-shirts with the words 'I'm a Chianti lover', but also polo shirts with the logo of the Chianti Wine Consortium, sweatshirts, colored fleece jackets, hats, bags, cups, glasses and much more. All personalized and dedicated to Italian and international Chianti lovers.

To them will be addressed the website with the new Consorzio Vino Chianti branded products that will soon be purchasable online. But the new Chianti Wine merchandising will also be visible live in Florence, on the occasion of Anteprima 2022 - Chianti Lovers & Rosso Morellino scheduled at the Fortezza da Basso on March 20th.