Franciacorta and the MICHELIN Guide sign a 3 years exclusive partnership in the U.S.

Jun 11, 2024 83

Today, Franciacorta announced it will become the exclusive Sparkling Wine Partner of the MICHELIN Guide ceremonies in the U.S. in addition to being a sponsor of the Sommelier of the Year Awards for the next three years.

Since 2021, Franciacorta has been a Destination Partner of the MICHELIN Guide in Italy. Franciacorta is now significantly strengthening the relationship with the MICHELIN Guide entering an important market in the U.S. where the gastronomic scene is strongly growing in terms of quality and appreciation from the consumers.

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SOURCE: https://franciacorta.wine

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