The First Block of Downtown St. Pete has always been a center for nightlife in the downtown core. It’s the epicenter of downtown’s wildly popular monthly First Friday event, providing a little something for everyone at bars such as Mandarin Hide, Five Bucks Drinkery, and Pelican Pub. But many people who visit the First Block often gaze across Central Avenue and see unactivated space.

On the south side of the First Block lies 200 Central, a 26-story, 295,000 square foot Class A office tower that is home to companies like iQor, Merrill Lynch, and Trenam Law, among others. The building is also the tallest office tower in St. Pete and Pinellas County.