At a time when Italians and Americans are asked to stay home to contain the risk of COVID-19 contagion, the Italian Embassy in Washington, together with the 9 Italian Consulates and the Italian Trade Agency offices in the USA, launched the "Stay at home and #cookitalian" campaign aimed at supporting the Italian agro-good export in the USA, by promoting the use of original Italian products at home.

The campaign is a continuation of the previous initiative aimed at supporting the purchase of Italian products and food online for home delivery from supermarkets, stores and restaurants (Stay at Home and #orderitalian). Chefs and well-know personalities from Italian restaurants in different states of the USA, and personalities from the world of culture have enthusiastically joined the campaign.