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Al via Mercanteinfiera, l’appuntamento di Fiere di Parma dedicato ad antiquariato, design, modernariato e collezionismo vintage in programma dal 29 febbraio all’8 marzo. Elegante, raffinato, amico di nobildonne come la Duchessa di Windsor e Margaret d’Inghilterra, di celebri dive come Audrey Hepburn e Liz Taylor non ha mai smesso di voler essere un...

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2020 is an important year for Parma, as it has been elected Italy’s own Capital of Culture, the city to represent our culture and heritage both in the country and around the world.   Let’s learn something more about this beautiful town, which’s been embodiment of Italian, timeless beauty since Roman times.  Parma goes far back in time, as the first...

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A refined arts town, Parma amazes visitors with its elegant monuments, churches, museums and green spaces, but is also a city of theatre and music and a land of gastronomic excellences. Its rich historical, artistic and culinary heritage has earned Parma the title of Italian Capital of Culture 2020: with a calendar of more than 500 events, 2020 is...

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It is only fitting that the Pasta Museum would open in Collecchio, in the province of Parma: this is where leading pasta brand Barilla was born in the 1800s. And it is even more fitting that the museum is located in the Corte di Giarola, where agricultural crops were processed since the Middle Ages. The museum tells the story of how Italy’s most fa...

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Most visitors to Emilia-Romagna associate the Parma area with ham and cheese, and rightly so; it’s the heart of production of the prized Prosciutto di Parma and Parmigiano Reggiano. But the Parma area, namely the hills south of the city, an enchanting territory comprised between the Enza and Stirano rivers, also boasts an ancient winemaking traditi...

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Its strong, spicy perfume and savoury, intense flavour make Parmigiano Reggiano PDO 40 mesi (40 months maturing) a product with unmistakable characteristics that is increasingly in demand on the tables of consumers. This is why the Parmigiano Reggiano PDO protection Consortium launched the 40 months premium project during a dedicated event held yes...

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That Italy is beautiful goes without saying: I may be partial to the fairness of my own country, but I think the whole world has pretty much agreed on it, as heralded, for instance, by the large amount of UNESCO heritage sites in the country. What many may not know is that Italy, just as every country, doesn’t only have beautiful and historically r...

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Strange to say, but even cities can give you quite romantic landscapes during the autumn. The wind lashing against the trees in the parks, the wide alleys turning into huge colourful carpets… In the historical centres, men and women of all ages go for a long stroll, seizing the warmth of the last rays of sun, while groups of children run after each...

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After more than twenty years, the rules of production for Prosciutto di Parma PDO are about to change. The producers gathered in the protection Consortium have in fact decided to revise the specification governing the production of the iconic Italian ham. The goal is to focus on the characterization of the product to improve its quality, starting w...

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During the centuries before unification, the Italian peninsula was an amalgam of kingdoms, republics, city-states, principalities, duchies and marquisates, the domains of an assortment of male sovereigns, doges and lords of different rank. But a number of women from the Middle Ages (e.g., Matilda of Tuscany) to the 19th century managed to take cont...

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