BY: Emma Upshall
Coca-Cola HBC has agreed to acquire a 30% minority stake in Italian coffee company, Casa Del Caffè Vergnano, for an undisclosed sum. The agreement was made by Coca-Cola HBC’s wholly-owned subsidiary CC Beverages Holdings II and marks an important step in its strategy to become the ‘leading’ 24/7 beverage partner across its markets.
As part of the deal, the companies will enter into an exclusive long-term distribution agreement, which will see Coca-Cola HBC distribute Caffè Vergnano’s products in its 27 territories outside of Italy. Headquartered in Santena, Caffè Vergnano is described as one of the oldest coffee roasters in Italy with roots dating back to 1882. In 2020, Caffè Vergnano reportedly sold approximately 7,000 tons of coffee in more than 90 countries worldwide.
SOURCE: https://www.foodbev.com
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