Meta’s founder and chief executive met with several fashion power players in Milan, as seen on Instagram, reported Business of Fashion. Zuckerberg is taking large strides in bringing is metaverse into the mainstream by meeting with makers of luxury accessories and Italian luxury conglomerates to partner with.

On Wednesday, Zuckerberg posted an image of himself with Leonardo Del Vecchio, the billionaire chairman of eyewear conglomerate EssilorLuxottica and founder of the Luxottica Group. Del Vecchio was testing out a wrist-based device Meta has been developing to pair with the smart glasses the companies are creating in a multi-year partnership. In 2021, they released Ray-Ban Stories — their first-generation smart glasses.