Love it or hate it, the Ferrari Luce has been an attention-grabbing addition to the luxury car world since its reveal earlier this year. Designed in collaboration with ex-Apple designer Jony Ive and industrial designer Marc Newson, the electric five-seater brings a brand new visual language to Ferrari’s lineup. Now Ferrari has officially released pricing for the Luce, and it costs significantly less than originally expected.
Ferrari’s first EV will start at $560,800, which is about $80,000 less than what we had estimated based on European pricing when it was revealed. Still, it’s the most expensive five-seater production car on the market today, exceeding the Rolls-Royce Cullinan in its highest trim by about $50,000.
