In 2025 the landscape of international home buying in Italy is shifting as foreign buyers rethink where they want property, favoring lived-in communities over traditional tourist hotspots. Rather than chasing names familiar from postcards and guidebooks, people from outside Italy are increasingly looking for places that offer everyday life, space, authenticity, and connection to local culture.
This trend is reflected in the latest rankings of the municipalities with the highest foreign interest for property purchases, underscoring a broader change in how Italy is perceived as a place to live or invest long-term.