The tariff situation seems to change on a daily basis. President Trump's latest threats (and then retraction of said threats) over Greenland have only muddied the waters further. However, in spite of the uncertainty, Lindgren notes that Italian wine remains popular nevertheless.
"It’s a great time for Italian wine in the US, not just for the quality and value, but also because much of the American market now understands different grapes and different regions," she says. "Abruzzo, Campania and Sicily really stand out. We have a wine club with A16 and we’ve done an add-on for Etna – when we opened we could get three Etna wines, and now we can get hundreds.