"Nonna-what?" Italian grandmothers have become the internet's newest slow-living icons. On TikTok and Instagram, the trend even has a name: nonna-maxxing – embracing grandma-style habits to restore balance and escape burnout. It's being hailed as a quiet cultural revolution.
When I ask my mom, a nonna of four, what she thinks about it, she gives me a puzzled look. I explain the trend. "What's so special about that?" she says. Maybe the fact that, for once, a social media craze has some science behind it.
