ENIT Takes Part in ITALEA Program to Promote a Journey Back to Italian Roots

Oct 13, 2024 202

BY: Federica Farina

ITALEA’s marathon in New York continues with a second event hosted by ENIT. The Italian National Tourism Agency has made available the space of Piazza Italia, at the corner of Madison Avenue and 44th Street, to facilitate dialogue between Italian tour operators and American tour agents so that “root trips” are best organized.

“We had to participate in the celebrations of the Year of Italian Roots,” said Caterina Orlando, ENIT manager of the U.S. and Mexico markets. The program, desired by the Ministry of Foreign Affairs and co-financed by the European Union, promotes travel to the twenty regions of the Peninsula to discover their roots. 

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SOURCE: https://lavocedinewyork.com

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