John Chandler has a secret, and he guards it carefully, lest yet another friend or co-worker ask him to make it for a dinner party. Chandler is, by day, a 43-year-old salesman and father of two, a self-proclaimed "Southern boy" who lives outside Dallas and grew up on college football and barbecue. Online, Chandler's fans know him differently: He is the creator of the World's Best Lasagna, an artery-clogging tower of sweet Italian sausage, ground beef and ricotta that has reigned as the most popular recipe on AllRecipes.com for more than a decade.

It has earned 10,423 ratings and been "pinned" to Pinterest more than 25,000 times. AllRecipes estimates that 12 million people viewed it in the past five years. The Seattle company estimates it has more than 7 million registered users and 30 million unique visitors annually, which makes it the largest English-language food site in the world, ahead of Food.com, Cooks.com and Taste of Home.com, all of which operate on a similar user-submitted model.

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Source: http://seattletimes.com