Brunello Cucinelli realizes where investment pays off...the most dynamic region right now for the luxury sector — the US market. The Italian luxury cashmere brand has just opened its third store in New York. Following openings on Madison Avenue and on Bleecker Street in the West Village, it has now opened in the Soho neighborhood with a 4,300-ft space located at 136 Greene Street, neighboring Apple, Google's first-ever store, as well as chic brands such as Dior, Chloe, Louis Vuitton and Stella McCartney, the company said in a statement.

The two-story location unveils the new concept designed by the Italian architect Luigi Fiorentino with a modern and bright style to be applied to all Brunello Cucinelli's stores. The lower level, in particular, is dedicated to the men's range with a tailoring service.

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Source: http://www.italialiving.com/