Versace continues to invest in the North American market to expand its retail network. While the Italian luxury fashion house, which is owned by Capri Holdings, is scouting for a new location in Uptown New York to replace its former boutique on Fifth Avenue, which closed last February, Versace has just opened a 3,070-square-foot store in the heart of the SoHo district.

Located at 111 Greene Street, the store features the design concept developed by architect Gwenael Nicolas that debuted at the Versace Paris flagship in December of last year.