While most of us can only dream about owning a Lamborghini, the Italian sports car maker believes more Austinites than ever will be purchasing their high-ticket vehicles. That is why the company decided to invest in a dealership here in Austin — recently opening where the Ferrari dealership used to be on North Lamar Boulevard near 42nd Street.

For the dealership’s grand opening party last week, the CEO of the company, Stefano Domenicali, was on hand to usher in a new chapter for the company. “[We’re] thinking of the future but keeping technology and design at the center of our product,” says Domenciali. “No one would’ve thought Lamborghini would grow in this short time.”