Customers have been packing Piemonte's Italian Delicatessen on Olive Avenue in Fresno's Tower District since 1966. "I'll answer the phone and 'I want a Piemonte.' That's it. Give me a name and they hang up, that's it," Piemonte's co-owner Neil Eberwein laughs.

The Piemonte sandwich, which comes with two different salamis, mortadella, ham and provolone cheese, can be served up at least 250-300 times a day. Often times bought in bulk by locals. "The turkey avocado runs a close second and our hot sandwiches, the New York hot pastrami is real popular. Meatball, the sausage," Nancy Eberwein says.