J. Marchini Farms: Farming the rich soils of California since the 1920’s

Dec 31, 2015 631

by Lavinia Pisani

J. Marchini Farms revolutionized the radicchio industry introducing the Italian style to California. Based in Le Grand, CA, Joe Marchini is the head and soul behind Mr. Radicchio. This is clear looking at his face printed on the radicchio jars now available internationally.

Mr. Radicchio is the result of family passion and commitment. The story started almost a century ago when Italian farmer Florindo Marchini decided to move to California in 1920 from Marlia, province of Lucca, Italy. "His brother told him about the land in California and all the opportunities there," writes Florindo's son, Joe, during our interview. Florindo went for the American Dream and reached his brother in San Francisco travelling by boat and train.

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Fonte: L'italo-Americano

 

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