By Ron Bechtol
What was it about the '70s? Richard Nixon, bell-bottom pants, Hamburger Helper...need we say more?
Oh, sure—why not: "Riunite on ice....that's nice!" also springs to mind. In the 1970s and '80s, Banfi Vintners aggressively peddled a sweet and fizzy, soda-pop style wine made from the lambrusco grape in Italy's Emilio-Romagna region, and in the process turned it into a synonym for schlock. But they weren't alone.
Source: http://sacurrent.com/
We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
