The “Pink Wine” Made in Puglia: A Rising Star in New York

Jun 22, 2022 180

BY: Francesca Di Matteo

Light, funny and bubbly, of course! In just two years, the “Pink Wine” from Apulia – also known by its Italian name Puglia, pronounced “pulia”- triumphed in New York City.  This is what the Summer Fancy Food 2022, the largest U.S. show devoted exclusively to specialty foods and beverages, tells us. In three days, a crowd of guests, foreign buyers, specialized press and wine lovers – more than ten thousand – could taste and fall in love with the rosé made in Apulia.

Regione Puglia, together with Puglia in Rosé AssociationDonne del Vino (Wine Women) and Movimento del Turismo del Vino, supported a series of exclusive events, both off  and within the Summer Fancy Food, including a cruise around Manhattan with a spectacular wine tasting on the Hudson River, to promote around 40 wine producers, with their excellent white, pink and red wines and some local olive oil producers.

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