Italian jewelry house Bulgari is continuing to spread awareness for its 130th anniversary celebrations with a video series exploring different aspects of the brands identity.
Given affluent consumers' rushed schedules, Bulgari focused on short films rather than a full-length documentary to share its message as to not bog down its enthusiasts with heavy content.
Source: http://www.italialiving.com
We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
