Ferrari Trento will be the Official Toast of Formula 1® until the end of the 2025 season. The achievements from this partnership for both parties have led to an extension from three to five years, just a year and a half after the Italian winery was announced as Formula 1®’s celebratory drink partner.
Alongside providing the podium bubbles at every Grand Prix™, Ferrari Trento has launched a series of initiatives that have succeeded in engaging the interest of motor racing enthusiasts and making the company’s Trentodoc wines known – and enjoyed – both on and off the Grands Prix™ circuits.
SOURCE: https://wineindustryadvisor.com
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