GUCCI Climbing Ahead in Luxury Brand Rankings

May 26, 2017 1077

Gucci is now the highest ranked luxury brand on the Brand Finance 2017 report, coming at at no. 3. The value of the Gucci brand increased from $ 5 billion (2016) to $ 6.1 billion (2017). Gucci executives note a lot of their recent success in benefiting from dominating in the digital/social media market.

In terms of growth, Gucci is among the best performing companies – in one year it climbed two positions, reaching third place. The research shows that among the ten most valuable labels in the world there are two more fashion brands: Prada (ninth place, with a value of 3.7 billion) and Armani (tenth, with a value of 3.4 billion) .

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SOURCE: http://www.italialiving.com

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