A recent survey by Nomisma for Afidop (the Association of Italian PDO and PGI Cheeses) investigated the consumption habits of cheeses in Europe, particularly in Great Britain, Germany, France, Spain, and Switzerland. Prospects for Italian cheeses are encouraging in view of the expected post-Covid consumption recovery, especially in the high-spending consumers segment.

According to the research, more than 9 out of 10 European consumers (in the 5 markets analyzed) have consumed cheese in the last 12 months. The most consumed cheeses in Europe are, according to the perception of the consumers interviewed, hard cheeses (preferred above all by Swiss, French and Spanish consumers).