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Italy’s Prosecco craze shows no signs of fizzling out

Prosecco has experienced another boom in 2015. The previous year's strong growth was repeated again last year on all fronts: production of the sparkling wine jumped by 16% to 355 million bottles (from 306 million) and exports grew by 23% in volumes and by 24.5% in value.


For the current year, the Consortium of Prosecco Doc estimates a production of 400 million bottles. Consumer spending was around €1.7 billion, that is, approximately €5 per bottle -- a sparkling wine that's much more affordable than champagne.

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Fonte: Italy24

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