Organic agriculture in Italy: growth, markets, and sustainability
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Mar 03, 2025149
BY: We the Italians Editorial Staff
The organic agriculture sector in Italy has been experiencing impressive growth, with a notable increase in organic product sales through farmers' markets. The sales of organic products reached a new record in 2024, totaling 6.5 billion euros. This growth highlights a rising demand among Italian consumers for healthy, sustainable food options, driven by concerns for personal well-being and environmental sustainability.
The farmers' market channel, in particular, has seen significant expansion and has become an essential outlet for organic products, with more than 1,500 markets now operating across Italy. These markets offer consumers the opportunity to buy directly from producers, ensuring transparency about the origin and quality of the food.