By: ADRIANA TRIGIANA
In my Italian family you knew Lent (40 days of deprivation, soul-searching, and fasting) was almost over when the annual baking contest began. This was no casual competition. This was the Easter Bread Grand Prix. You baked to win.
The original roster of bakers included Viola, my formidable paternal grandmother; her equally ambitious sisters Edith, Helen, and Lavinia; and a few saber-toothed cousins. But the oven mitts came off when my mother, Ida, joined the family.
Source: https://www.bonappetit.com
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We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
