Almost 80 years have passed since that April 1947 when the House of Italian Handicrafts was inaugurated at 217 East 49th Street in New York, a centre for the display of Italian handicrafts, designed by Gustavo Pulitzer with decorations by Costantino Nivola, where those products that encompassed territory, techniques and history in the 'Made in Italy' formula were exhibited to make them known to the United States.
In the following years, between 1950 and 1953, the travelling exhibition 'Italy at Work: Her Renaissance in Design Today' took them to 12 US museums, in a sort of showcase that codified and laid the foundations for the future of Italian manufacturing excellence.
