by Laura Cavestri
Italian exports of "beautiful and well-made"products (in Italian "Bello e Ben Fatto" or BBF) to 30 main new markets is expected to increase by 45% over the next six years. Imports of BBF products from Italy by new markets are expected to be worth €16 billion in 2020 from €11 billion in 2014.
By 2020 this group of emerging countries will account for 26% of BBF exports (a 3% increase with respect to 2014), according to a study presented yesterday by the research center of industry association Confindustria and consultancy firm Prometeia at the Expo Milano 2015.