By: We the Italians Editorial Staff
Italy is famous for its art, architecture, and cultural heritage, but one of the country's largest untapped assets is far less visible. Across the nation, millions of families are holding onto jewelry, gold, precious stones, luxury watches, and other valuable heirlooms that have been passed down through generations.
According to recent estimates, these privately owned luxury assets are worth more than €150 billion, making them one of the largest reservoirs of household wealth in the country.
We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
