On the Riviera di Ponente, sandwiched between the glitzy resort towns of the Ligurian coast, sits the Albenga plain. Dotted with campsites and bungalows, the area developed during Italy’s postwar boom as an affordable refuge for workers to escape the smog of nearby industrial cities like Turin and Milan.
While much of the surrounding coast is now given over to boutique lidos, this corner of the riviera is still a place where families gather in the shade of eucalyptus trees to play cards, share picnics and nap through the afternoon heat to the chorus of cicadas. These are the stubborn devotees of villeggiatura: Italy’s mythic, month-long summer break.