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Nearly Eight out of 10 Italians Will Cut Back on Christmas Shopping This Year; Customer Experience Is the Key to Customer Retention

Inflation and the surge in energy prices will lead Italian consumers to spend less this holiday season as nearly 8 out of 10 Italians (77%) will reduce their Christmas purchases for 2022.

The finding was one conclusion that emerges from a new report, "The State of Commerce in Europe 2023," by Signifyd, the leader in protection for digital commerce. The report offers an in-depth analysis of e-commerce in Italy and in Europe, highlighting what challenges lie ahead for the sector in the midst of the Christmas shopping season.

Source: https://www.yahoo.com

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