This year, Superga commemorates the 100th anniversary of its original 2750 plimsoll. As one of the first footwear models created by the brand, its landmark milestone is set to bring a series of events and special releases over the coming months.
To kick off its celebrations, Superga has just launched a new campaign honing in on the sneaker’s long-standing connection to tennis. In an action-packed clip, the 2750 is seen on a sun-soaked clay court in classic colorways of “White” and “Red”, capturing the multifaceted and supremely versatile design that continues to speak to style-conscious sportspeople.