The person who is mostly closely linked with U.S. President Donald Trump’s Twitter is Daniel Scavino Jr. (43), the White House Director of Social Media and Assistant to the President. The White House Director of Social Media is a new position that was instated for the first time since President Trump’s inauguration in January 2017. The top leader’ words equal power. Perhaps for this reason, Scavino Jr., who is a channel for the president’s public messaging, is considered one of the most influential power elites, who not only manages President Trump’s social media accounts but is also deeply involved in decision making by the U.S. administration..

Scavino Jr. was born to an Italian immigrant in New York in 1976. While serving as a part-time caddie at a golf course at the age of 16 in 1992, he met with Trump for the first time. He majored in communications at the State University of New York Plattsburgh, and worked for Coca Cola, before serving as a manager at Trump National Golf Club from 2004.