“I feel like an outsider in Italy, ‘cause I have more of an American mentality perhaps. But I’m also an outsider in America, because my mentality is more Italian than theirs,” says Moncler Art Director Francesco Ragazzi, who founded high-end streetwear brand Palm Angels in early 2015.

The brand – which is based off a coffee table book about LA skate culture - combines Italian tailoring with laid-back Cali vibes, and has amassed a substantial following over the course of just two years. A following so substantial, that a first mono-brand store opening is on its way, in addition to an e-commerce launch in February.