Coccoina glue holds together almost ninety years of memories for generations of Italians.

Manufactured by Pavia's Balma, Capoduri & C. since 1927, the "while, solid office glue" is an amazing "madeleine", known to evoke distant childhood days with its unique almond smell.

In one of his novels, Italian politician and author Walter Veltroni explains the role played by Coccoina in one boy's life, in the 1960s, as he cuts out the images of Giro d'Italia racers from the popular "Il Corriere dei Piccoli": "The smell of Coccoina was delightful. It was a positive side effect to Andrea's favorite game. A game he could play on his own, in fact one he had to. [...]

Read more

Fonte: Italian Ways