We are in the mid-1980s, a time when American cultural influence in Italy, which had been expanding over the previous decades, was becoming increasingly pervasive.

From TV to cinema, from sports to music, and more generally in daily life: the spread of new technologies was making the crossing of the Atlantic much faster for various products and customs, which were being absorbed with growing familiarity on our side. In the sports realm, major professional leagues were starting to gain traction, particularly football and basketball.