AC Milan is the most popular Italian soccer club in the U.S. with more than 43 million fans

Mar 24, 2024 1730

With more than 43 million fans in the United States and recognition as the most popular Italian soccer club according to YouGov international market research, AC Milan is deeply rooted in North America.

The Club's partnership with the NY Yankees, the collaboration with YES Network, the recent launch of the Fourth kit with PUMA partner and Los Angeles streetwear brand PLEASURES-the most successful launch in AC Milan's history-as well as the Club's recent participation in the South by Southwest 2024 in Austin, represent some of the highlights that testify to its continued presence and influence in the US.

The 2024 pre-season tour will include a series of high-profile matches against some of Europe's top clubs that will allow the Rossoneri to better prepare for the upcoming football season, during which AC Milan will celebrate 125 years of history.

AC Milan will return to the US for the second consecutive year for a pre-season tour, following last summer's positive West Coast experience, which saw the Rossoneri play against Real Madrid and Juventus in Los Angeles and Barcelona in Las Vegas. The presence in the US had also allowed the club to carry out a series of fan engagement activities and commercial activations with its partners, which brought the Rossoneri colors and the Milan brand closer to its passionate North American fanbase.

The exclusive pre-sale phase for the Soccer Champions Tour matches will start on March 25, while the general sale will begin on March 27. To access the pre-sale, all fans are invited to register at www.SoccerChampionsTour.com

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