Riunite, the historic Italian wine brand and global leader for Lambrusco, reinvests in the U.S. market with an updated label and new communications campaign, “On Ice…STILL Nice!” This summer, Riunite proudly debuts new labels that seamlessly blend classic and modern elements and reinforce its position as the world’s leading Lambrusco.
Alongside the new label, Riunite invests in a new website, social media, influencer marketing, communications, and events under the campaign, “On Ice… STILL Nice!” Riunite is recognized as one of Italy’s pioneering brands in the American market as the No. 1 imported wine in the U.S. from 1976 until 2000 and hitting its peak in 1985 with 11.5 million cases sold.
SOURCE: https://wineindustryadvisor.com
The Wine Consortium of Romagna, together with Consulate General of Italy in Boston, the Ho...
Wine has a long, rich history as a cooking liquid. One of the early "cookbooks," compiled...
Si chiama Emanuele Ceccarelli lo studente del liceo Galvani di Bologna unico italiano amme...
Saturday September 19, 11 AM/5 PM - Raffaldini Vineyards & Winery - 450 Groc...
Saturday, August 1 - 12.30 EDT / Valenzano Winery - 1090 Route 206, Shamong, New...
The President of the Italian Wine & Food Institute cordially invite you to celebrate:...
When life gave them lemons, the Pallini family didn't make lemonade — they made limoncello...
"I miei nonni vengono tutti dall’Italia, sono emigrati tra il 1903 e il 1910. Entrambi i m...