Life in the fast lane. Italian Motorbike icon Ducati are continuing their pursuit into the burgeoning lifestyle market with a collaboration with fashion house, Italian Independent. Lapo Elkann, the entrepreneur and grandson of former FIAT CEO and controlling shareholder Gianni Agnelli, spearhead the innovative Italian brand. Serving to highlight the racing nous and delicate detail that has gone into the project.
With the 3-year deal between the two companies a simply perfect combination of style, sensibility and speed. Initially shown at the prestigious Art Basel in Miami, the Ducati Scrambler features exquisite details such as a stunning black engine with brushed fins and night copper tubular steel frames adorning the side of the machine.
Source: http://www.opumo.com/
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