TV production is growing in Italy, where U.S. streamers are gradually raising their investment levels just as pubcaster RAI, which is still the industry’s main driver, is cutting back.
According to local TV producers association APA, the Italian market in 2022 will generate more than €1.2 billion ($1.3 billion) worth of scripted content resulting in double-digit growth. Exports of the country’s high-end shows, such as “My Brilliant Friend,” now in its third season, and upcoming spaghetti Western saga “Django” are also gaining more traction.
