Don't miss the "Italian Matters Because..." event this Saturday at 4:00 PM at the Museo Italo Americano. Professors, lecturers and technologists will come together and show how learning la dolce lingua can change your life and your career, as well as expand on the larger significance of multilingual literacy in our modern world.

But, that's not all. Filmmaker Mauro Aprile Zanetti will also attend and present his recent mini-documentary of Lawrence Ferlinghetti which includes exclusive footage shot of the beatnik poet laureate this year in San Francisco.

This event and many more come as part of the 2013 Year of Italian Culture in the United States. For the full rundown of events in the Bay, click here. To RSVP for Saturday's free event, click here. The program is detailed below.

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On the occasion of
2013 Year of the Italian Culture in the US
the Consul General of Italy Mauro Battocchi cordially invites you to

"Italian Matters Because..."

An event devoted to raise interest and motivation in learning Italian,
help Italophiles advocate for the Italian program in their schools and universities, start a new Italian language program!

Created by Paola Ebranati, Consulate's Education Attaché

SATURDAY, MAY 4 2013

4:00-6:30 P.M.

Il Museo Italo Americano in San Francisco
Fort Mason Center, San Francisco, CA
RSVP HERE

Program

4:00 PM Welcome
Paola Bagnatori, Director of Museo Italo-Americano
Paolo Barlera, Director of the Italian Cultural Institute

4:05 PM Key Note
Mauro Battocchi, Consul General of Italy

Debbi Di Maggio and Francesco Spagnolo, Masters of Ceremony

4:15 PM A video by Mauro Aprile Zanetti: Lawrence Ferlinghetti, Italian Cultural Ambassador

4:22 PM Italian as the Language of Culture:
Rediscovering Fellini's "Dolce Vita"
Mauro Aprile Zanetti, Film-maker, Journalist, Writer

4:30 PM Italian as the Language of Emotions:
Italian Futurism in Words and Music
Luciano Chessa, Composer, Conductor, Professor at the San Francisco Conservatory of Music

4:40 PM Learning Italian and Italian Culture in Italy and in the US, from Art Restoration to Horticulture
Massimo Veccia, Founder and CEO of LearnItaly Group

4:50 PM The "Glocal" Approach to Education:
"La Scuola" Model in San Francisco and Beyond
Valentina Imbeni, Executive Director at La Scuola and Educational Consultant

4:55 PM Italian Cultural Society:
Promoting the Italian Language and Culture in Northern California
Tonia Prencipe, Director of Studies at Italian Cultural Society and Professor of Italian at University of California Santa Cruz

5:00 PM Learning Italian in Style at the Istituto Italiano Scuola. A Quick Lesson Sample for Fun
Diletta Torlasco, Executive Director and Language Teacher

5:10 PM Discover the Italian in You!
Italingua School of Italian Language and Culture
Francesca Gaspari, Executive Director and Language Teacher

5:20 PM Learning Italian on the Go with CoffeeStrap
Mahesh Casiraghi & Alessandro Maccagnan, Founders of CoffeeStrap

5:30 PM Award Ceremony

5:40 PM Final comment from UCBerkeley Scientists
Lisa Pieraccini, Professor at Art and Classics Departments, UC Berkeley, and Stefano Cabrini, Director of Nanotech Lab at UC Berkeley
5:50 PM Questions and Answers

6:00 PM Conclusions by Paola Ebranati. Refreshments

This event is part of 2013 – Year of Italian Culture in the United States, an initiative held under the auspices of the President of the Italian Republic, organized by the Ministry of Foreign Affairs and the Embassy of Italy, and supported by the Corporate Ambassadors Eni and Intesa Sanpaolo.

by Mauro Battocchi