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Coins thrown into the Trevi fountain in Rome are supposed to bring good luck, and fashion house Fendi is hoping rather more than a few coins, 2.8 million euros in fact, will bring it fortune in its restoration project.   Fendi is the latest fashion brand to pitch in and help spruce up the capital, but by no means the only one. The stylists a...

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Fendi's taking a road trip. The luxury brand is launching a new traveling pop-up concept dedicated to the North American market. Starting from the upcoming Fourth of July weekend, a FendiApe car, a version of the Italian iconic three-wheeled truck, will be travelling across the country with a range of the brand's most iconic products. Amo...

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They have clothed the world's wealthy fashionistas and bejeweled Hollywood stars. Now, Italy's kings of fashion are poised to give this nation's crumbling monuments a makeover to restore them to their former glory, something the cash-strapped Italian government cannot do.   But as Italy courts private cash to rescue some of the globe's best-...

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