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Disney is celebrating its 100th birthday in 2023. In honor, Disney and Vespa have come together for a special, limited edition Disney Mickey Mouse Edition with matching helmet. This isn’t Disney and Vespa’s first collaboration, of course. If you’ve seen the 2021 Disney Pixar film Luca, then you likely recall the prominent roles that Vespa scooters...

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IndyCar Series driver Graham Rahal announced Friday that he will open a luxury motorcycle dealership next month in Carmel before moving it to his future headquarters in Zionsville. Rahal Piaggio Indianapolis will sell motorcycles, scooters and mopeds under Italy-based Piaggio Group’s brands Piaggio, Vespa, Aprilla and Moto Guzzi. The 3,000-square-f...

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This summer, nine Vespisti of the Vespa Committee of Washington, DC, led by AMHS member Willy Meaux, set off on an epic two-week Vespa ride from Rome to a first Vespa rally in Sulmona in the province of L’Aquila in Abruzzo. The trip, which began June 30, 2022, then took the riders through Umbria to Spoleto and Perugia, on to Tuscany via Montalcino,...

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On the 29th March 1946, a new invention that would revolutionise the lives of Italians was unveiled in Rome for the first time in history: the Piaggio Vespa. The innovative moped was designed by Corradino D'Ascanio, an engineer from Popoli in Abruzzo, and was launched on the market by Piaggio, a company founded in 1884 in Sestri Ponente (Genoa) by...

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Piaggio is an iconic brand, expression of excellence of the Made in Italy, which has made the history of motorbikes and two-wheel vehicles. At the beginning of everything in 1882, the entrepreneur Enrico Piaggio, who started his activity as ebanist in Sestri Ponente, in Liguria. However, it was his son Rinaldo in 1887, having drifted away from the...

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In case you haven't heard, we're having our first ever outdoor festival type event THIS SATURDAY June 19th from 11am to 8pm PT. Vespa Festa will have food booths, beer and wine garden, live music, merchandise booths/vendors, and best of all the drawing for the Vespa you've all seen on display at Casa!  Please reach out if there are any questions ab...

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In the summer of 1965, as a recent high school grad, I decided to make a significant purchase. My buddy, Richie Downs, had an old Vespa motor scooter. It gave him a degree of freedom while providing lots of fun. To me, that was a combination that seemed hard to beat, so I plopped down $450 and bought myself a brand-new, red, 125cc, 1965 Vespa. It w...

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Vespa, the iconic Italian scooter, celebrates 75 years since the first patent was presented by Piaggio on 23 April 1946. One of the top Made in Italy brands, Vespa's landmark birthday coincides with the milestone of reaching 19 million scooters produced, with the vehicles sold in 83 countries worldwide. Vespas have been manufactured, uninterrupted...

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Vespa is a brand name that immediately brings an exact image to mind. All it takes is the word and we see Audrey Hepburn smiling from behind the handlebars of an original Vespa, cruising through the streets of Rome. Patented on April 23, 1946, the original Piaggio Vespa has sold over 18 million units in various editions and models up to the present...

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A classic, an icon, it shaped Italy’s post-World War II pop culture, starring in one of the world’s favorite films and defining the Bel Paese in both image and reality. It is nothing if not an international symbol of Made in Italy style and design. Historical and Social Context With its musically-flowing yet minimalist lines and its practical funct...

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