Sanpellegrino Sparkling Fruit Beverages Unveils A Southern Italian Citrus Grove In The Heart Of New York City

Aug 26, 2015 1232

Today, Sanpellegrino Sparkling Fruit Beverages will bring to life its "The Life Deliziosa™" campaign by way of a pop-up citrus grove built in the heart of New York City. The event will transport guests to the sunny Italian coast as they walk through groves of citrus trees while sipping on refreshing Sanpellegrino Sparkling Fruit Beverages.

Being held at the Flatiron Plaza at East 23rd Street between 5th Avenue & Broadway, the grove will be open to the public on August 25 and August 26 from 11 a.m. – 5 p.m. While there, guests will experience a fun interactive photo booth, bocce ball, and product giveaways. Guests will also have the opportunity to sample Sanpellegrino Sparkling Fruit Beverages flavors such as Aranciata, Aranciata Rossa, Limonata, Pompelmo, Ficodindia e Arancia, Clementina and Melograno e Arancia. Cocktail and mocktail recipes will also be provided for guests to take away from the event.

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