The Montefalco Consortium announces the 3rd annual 'Sagrantino Month' at Eataly to be held this March. The Sagrantino Month promotion will take place at Eataly's New York City location as well as the newly opened Chicago store.
The promotion marks the beginning of the third year of a national Sagrantino campaign that includes events, promotions, media and trade relations. "We achieved excellent results in the past two years and we want to build on the positive trend," explained Amilcare Pambuffetti, president of the Montefalco Consortium and owner of Scacciadiavoli, a leading Sagrantino producer. "Having established a foundation in New York, this year we're especially excited to showcase Sagrantino in other US cities including Chicago, San Francisco and Los Angeles, all focus markets for our producers."
Source: http://www.virtual-strategy.com
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