BY: John Kell
Three-and-half billion Kinder eggs are sold globally each year but the popular chocolate-toy hybrid generates zero sales from the United States market. Until now. Confectionery maker Ferrero International S.A. says at the beginning of 2018, it will debut a version of the iconic, decades-old Kinder Egg to the U.S. market for the first time.
The most commonly known version of the product is the Kinder Surprise, which is a hollow chocolate egg that holds a plastic capsule which itself contains a toy. The toy is often a tiny collectible like a mini bike or an animal figurine, and it often requires some assembly. The surprise, of course, is that the purchaser doesn't know what toy is in the egg until it has been opened.
SOURCE: http://fortune.com/
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